Real Estate Ads Playbook

Running Real Estate Ads with Myfix.space

How High-Value Property Businesses Turn Enquiries into Organized Paying Clients


 

Most real estate businesses do not have a LEADS problem.

They have a structure problem.

People are already:

But then…

Not because they weren’t interested…
But because there was no system.


The Shift: From Leads to Client Gravity

High-performing real estate businesses don’t chase leads.

They build Client Gravity — a simple structure that:


System Flow

This is the structure you are building:

Facebook Sales Ad → Myfix.space Form → Lead Pipeline → Inspection → Deal


Step 1: Prepare Your Myfix.space Form Page

Every Myfix.space account comes with a dedicated workspace domain:

 
businessname.myfix.space
 

This becomes your client entry point.

Instead of sending prospects to a generic website, you send them directly to a structured enquiry page.

Example:

 
businessname.myfix.space/property-inquiry
 

Step 2: Structure Your Property Enquiry Page

Your page should do two things:

  1. Present the opportunity
  2. Filter serious buyers

Section 1 — Opportunity Introduction

Start with a clear, investment-driven message.

Example:

Headline:
Request the full brochure for our new investment property in Lekki

Description:
This estate is strategically located near major infrastructure developments and offers strong long-term appreciation potential.

Submit your request to receive full details and inspection schedule.


Step 3: Add Buyer Qualification Questions

This is where Client Gravity begins.

You are not collecting contacts — you are filtering buyers.


✅ Question 1 — Buyer Intent

What is your primary interest?


✅ Question 2 — Budget Range

What is your expected investment budget?


✅ Question 3 — Purchase Timeline

When are you planning to buy?


Step 4: Capture Contact Details

After qualification, collect:

Once submitted, the enquiry is automatically stored inside Myfix.space.


Step 5: Create Your Sales Pipeline

Inside your workspace, structure your deal flow:

Example Pipeline:

  1. New Inquiry
  2. Contacted
  3. Interested Buyer
  4. Inspection Scheduled
  5. Negotiation
  6. Closed Deal

This transforms every enquiry into a trackable opportunity.


Step 6: Create Follow-Up Tasks

Speed is critical.

For every new enquiry:

This ensures no serious buyer is lost.


Step 7: Set Up Your Facebook Sales Campaign

Inside Ads Manager:

Example:

 
https://businessname.myfix.space/property-inquiry
 

This sends traffic directly into your structured system.


Step 8: Smart Audience Targeting

Avoid outdated targeting like age alone.

Instead, focus on financial behavior and intent.


Recommended Targeting Interests

Real Estate:

Financial Activity:

Business & Lifestyle:


These audiences often include high-income earners, regardless of age.


Step 9: Write High-Converting Ad Copy

Avoid generic ads like:
“Land for sale in Lagos”

Instead, trigger investment curiosity.


✅ Example Ad

Primary Text:

Five years ago, land in this area sold for ₦3M.
Today, similar properties sell for over ₦25M.

A new estate has just opened near the Lekki expansion corridor.

Early investors are securing plots before the next price increase.

Request the full brochure and inspection details.


Headline:
See the new investment estate in Lekki

CTA:
Learn More


Step 10: Managing Enquiries in Myfix.space

Once ads are running:


This eliminates scattered communication across:

Everything is centralized in one workspace.


✅ Best Practices

Real estate decisions take time —
organization is what closes deals.


 Summary

This system converts advertising into structured results:

Ads → Enquiries → Qualification → Pipeline → Inspection → Deal


Instead of chasing random leads…

You build a system where:


Final Insight

The goal is not to get more enquiries.

The goal is to turn enquiries into paying clients.

That is what Client Gravity — powered by Myfix.space — helps you achieve.